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Agrobest Machine – Agriculture Digital Marketing Portfolio

Client: Agrobest Machine (Durga Bhawani Enterprises)
Project: Social Media Optimization, Management & Advertising
Delivered By: BrandIT Consultancy


 

Project Overview

BrandIT Consultancy, a leading agriculture digital marketing agency in Kolkata, collaborated with Agrobest Machine (Durga Bhawani Enterprises) — a trusted name in digital agriculture machines and farming equipment — to expand their digital reach and enhance engagement with farmers, distributors, and agricultural professionals across India.

In today’s trending digital era, the agriculture sector is rapidly adopting digital agricultural marketing and social media marketing for agriculture to build awareness, trust, and stronger connections. Our goal was to help Agrobest Machine establish itself as a digitally empowered farming brand through profile optimisation, competitor analysis, and a performance-oriented strategy focused on organic social growth, corporate social media marketing, and social media brand building.

We focused on promoting innovative farming machine technology, improving online visibility, and executing targeted ads campaigns that deliver measurable conversions to optimize ROI. To support business discoverability and communication, we also implemented Google My Business setup and verification, Connect to WhatsApp, and WhatsApp chatbot features — enabling direct farmer engagement and lead generation through instant chat and inquiries.


Social Media Profiles Optimized and Managed:

 Instagram

Facebook


Our Role

As one of the most reliable experts in digital marketing for agriculture, BrandIT Consultancy designed and executed a holistic social media management plan that prioritized brand consistency, audience engagement, and sustainable digital growth through strategic corporate social media marketing and social media brand building.

We also provided social media page setup for agricultural machines, ensuring Agrobest’s profiles were professionally structured and ready for long-term visibility and audience interaction.

Profile Optimisation

Professionally optimized Instagram and Facebook profiles with refreshed branding, keyword-rich bios, and a consistent tone reflecting Agrobest’s expertise in farming machines, digital marketing for agricultural products, and agriculture technology.

Competitor Analysis

Conducted in-depth analysis of leading agricultural brands to identify gaps, trending content formats, and engagement opportunities for a competitive edge and organic social growth.

Creative & Visually Appealing Posts

Developed creative posts, reels, and videos showcasing machine features, real farmer usage, and seasonal farming insights in a visually engaging format — reinforcing social media brand building and community trust while supporting use of social media in agricultural extension.

Schedule Posting & Content Calendar

Created a well-structured content calendar featuring trending topics, tutorials, and farming tips — ensuring consistency, brand recall, and organic social growth through regular schedule posting.

Targeted Ads Campaign & Ad Campaign Management

Designed and managed Meta ad campaigns with expert ad campaign management, aimed at lead generation, reach expansion, and awareness within the farming and agricultural equipment community — aligning with corporate social media marketing and digital agricultural marketing goals.

Tracking Post Performance

Closely monitored analytics to evaluate engagement, impressions, and click-through rates, helping refine strategies for better audience reach and more effective social media brand building.

Conversions to Optimize

Used performance insights to adjust ad targeting and creative direction, ensuring maximum conversion from every campaign and sustained organic social growth.

Reporting & Future Strategies

Delivered detailed monthly reporting with performance metrics, insights, and actionable future strategies for continued improvement, scalability, and long-term corporate social media marketing success.


Key Results:

Strengthened Agrobest Machine’s digital presence across major platforms with consistent, audience-centric branding.

Achieved measurable growth in engagement, organic reach, and community building within the farming and dealer networks.

Enhanced brand trust and awareness through authentic, visually appealing digital content and storytelling that supported social media brand building.

Generated high-quality, location-based leads through targeted ads campaigns and optimized digital funnels.

Built a strong foundation for future strategies, enabling data-driven decisions and sustained organic social growth.

Successfully integrated Google My Business setup and verification, Connect to WhatsApp, and WhatsApp chatbot for better accessibility and direct communication.

Conclusion

The Agrobest Machine project demonstrates BrandIT Consultancy’s excellence as a top agriculture digital marketing agency in India — merging creativity, analytics, and technology to help farming brands thrive online.

By combining profile optimisation, competitor analysis, creative posts, reels, content calendar planning, and targeted ads campaigns with expert ad campaign management, meticulous tracking post performance, reporting, and conversions to optimize, we positioned Agrobest Machine as a forward-thinking leader in digital farming marketing.

In a world where agriculture meets innovation, BrandIT Consultancy continues to drive trending, performance-led strategies that empower agricultural brands to grow, engage, and lead in the digital era — achieving measurable organic social growth, impactful corporate social media marketing, and long-term social media brand building.

We also support Agrobest’s offline branding through digital printing services in Kolkata and digital printing in Kolkata, ensuring cohesive and professional brand representation across both online and physical touchpoints.

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